Mommies with newborn babies are encouraged to find out more about the natural relationship between mother and child in the first week of October during breastfeeding week. This year’s theme, “Breastfeeding: Nature’s Way,” is set up to promote, protect and support breastfeeding.

“It is well established that breastfeeding helps protect babies and mothers against many diseases and infections,” states a Cree Health Board press release.

For the first time event in Eeyou Istchee, the Cree Health Board is hoping to raising awareness and increase the rate and duration of breastfeeding among the Cree population in Eeyou Istchee to help maintain health.

“Breastfeeding week will occur the first week of October, the 40th week of the year, because it represents the first week of life when breastfeeding is initiated after nine months of pregnancy,” said the press release.

During this event, the nutritionists, community health representatives and nurses of the nine communities will help organize different activities to promote breastfeeding. Also, there will be a breastfeeding challenge, reuniting as many mothers and babies as possible to have them breastfeed at the same time to demonstrate how breastfeeding is important to them.